Baiser Beauty

A CLOSER LOOK AT MILLENNIALS BEAUTY HABITS

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“Millennial” has probably been one of the biggest buzzword in the past couple of years. It seems that everyone wants to either praise, criticize or examine them from every angle possible, and it’s fairly understandable why this is the case. They are a remarkably interesting generation that holds perhaps diametrically opposing views from the older generations, whether the topic is politics, environment, lifestyle choices or even spending habits.

That brings us to today – yes, we are examining two of the most interesting and juicy topics de jour – millennials and beauty. Beauty used to be walking into a department store such as Macy’s, trying on a few items on their beauty counter, and even though women were always interested in looking their best, new releases, new shades, comparing products was rarely a topic of conversation. Enter millennials, who don’t only make up for a large portion of the $13 billion cosmetics industry, but have actually impacted the industry in more ways than one. So, millennials are reportedly twice as likely to be heavy buyers and account for 47% of all major purchases.

This is no small percentage, and it definitely deserves a closer look, so let’s uncover how and where all this money is being spent.

Beauty over fashion

One of the more surprising revelations is that millennials are virtually abandoning clothes and putting their money in makeup and skincare products. According to Business Insider, department stores such as Macy’s, Banana Republic and many others are being beaten by the beauty industry. In fact, beauty beats everything, as it’s on the top of the list, while cellphones and Uber come third.

They crave a good experience

The reason departments stores have taken a huge hit and stores such as Sephora and Ulta are thriving is simply because unlike department stores, they actually offer a great shopping experience. Both of these stores offer services such as makeup classes and makeovers and Ulta even has salons. Aside from that, these are the places where you can always ask and receive a sample, which is another thing millennials love. Makeup is pricey, so you want the luxury of testing out a product before you commit to purchasing it. If you think about it, this is a very smart and even frugal move.

Prevention comes first

Not such a long time ago, special attention to skincare, especially anti-aging skincare was paid by those who have already started noticing signs of aging. Oh, how the tables have turned. We don’t know whether Western women have taken a cue from those in Asia, particularly the eternally youthful Korean women, but more and more young women, even younger than 25, have already begun using anti-aging products from the great and renowned Aspect Dr skin care line. It has been visible, even on the runways, that nourished and pampered bare faces are the future, as well as minimal makeup, and the truth of the matter is, as frugal as millennials are (as they do have a lot on their plate) they aren’t afraid of spending a good deal of their disposable income on great skincare.

Holistic and green

In addition to openly preferring organic and natural products, millennials are aware that beauty doesn’t just come from using topical solutions, which is why an increasing number of them has adopted a holistic approach to beauty and skincare. According to ancient Ayurvedic teachings, there is an inextricable bond between the gut and skin, and that is precisely why aside from amazing topical products, millennials have experienced a mental shift and turned towards the pursuit of wellness and mindful living, as all of this doesn’t only increase the quality of life, but it shows on the skin as well.

Millennials do care

These are the words of Kat Von D, one of the ladies whose brand is killing it in the beauty industry. What do they care for exactly? They care about animals, the environment, which is why they are increasingly turning to new, independent brands such as Kat Von D, Tarte, Fenty Beauty and other ‘younger’, cruelty-free and vegan brands like Baiser Beauty and slowly but steadily abandoning older ‘more renowned brands’.

Brick-and-mortar isn’t dead

While being incredibly tech-savvy comes in really handy when you want to check online reviews, compare prices for the same product at different stores and hunt for discount codes, it comes as a bit of a surprise that many millennials still love the in-store experience and are more likely to actually purchase the product in a real store, at least when they’re buying it for the first time. It’s all about testing the goods, but online shopping comes at a close third spot, right behind Sephora and drugstores.

What do they love?

The list of some of the most beloved beauty and skincare products include face luminizers, highlighters for that craved dewy-look that everyone is raging about, as well as cream blushes and eye shadow pallets. Most importantly, millennials are considering makeup products that emphasize their own unique natural beauty instead of covering up their face with layers of harmful products, advocating for that strong message of self love that's been spreading across social media. A very positive shift. Overall, they choose brands that are vegan, cruelty free, and that are responsible towards the environment.

When it comes to skincare, people are still crazy about sheet masks, and of course, the inevitable incredible face oils, such as the Formula N°8 Revitalizing Face Oil that has become a staple in every girl’s skincare arsenal. Skin serums aren’t far behind, with moisturizers coming in third place in the skincare competition.

Written by Sophia Smith
@sophia_bri

TIME FOR YOURSELF: THE MENTAL HEALTH BENEFITS OF SELF-CARE

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Baiser-Organic-Beauty-Meditations.png

Despite its well-documented importance, self-care remains a misunderstood term by many people who associate it with luxury or self-indulgence. Generations of Americans have grown up with the notion that hard work and self-sacrifice are the most important virtues a person can exhibit. In recent years, the physical and mental fallout of that mindset has revealed some deep cracks in the old Protestant work ethic. Self-care is a far-reaching idea that doesn’t stop with your daily jog around the neighborhood. It’s a commitment to caring for your mental and emotional needs and taking time to do things that energize you, activities you start thinking about when that 3:30 meeting at work makes your eyes go glassy.

A good relationship with yourself

Self-care is how you feel when you’re feeling relaxed reading a book or watching your favorite movie. It’s anything that makes you feel good about yourself and positive about your life. Self-care is something everyone needs, and if you don’t have it in your life, you feel its absence even though you may not be able to put your finger on it. Observing self-care is a way of recognizing that your needs are just as important as anyone else’s. The benefits are self-confidence and a general sense of well-being.

De-stressing

Self-care is how we alleviate the stress that comes from working every day and dealing with situations and crises that arise every now and then. This may be the most important benefit of self-care. It’s how we separate ourselves from everyday pressures so that they don’t define us. It’s why we should always work to live and not live to work, and maintain a healthy work-life balance.

Go natural

Spending time in nature is an excellent way to reduce stress and recalibrate your priorities. People who spend time hiking in the woods or going for a jog on the beach put themselves in an environment where contemplation and personal reflection come much easier. Interacting with nature reminds us what’s important in our lives and why there’s real value to all that pressure we deal with every day of the week. If you’re having trouble maintaining a sense of perspective, take an afternoon to walk through the woods and just let your thoughts wander free.

Sign off social media

Instagram, Facebook, and Twitter are good ways to stay in touch, but they can easily become an unhealthy obsession. If you don’t believe it, consider the fact that 67 percent of smartphone owners check for messages even when their device doesn’t prompt them. Self-care sometimes means separating from the chaos of the world and focusing on yourself. Doing so means shutting off the endless stream of stimuli that comes from social media and using the time to concentrate on your thoughts and feelings. So do yourself a favor and put the mobile devices away for a few hours every week and just enjoy the contentment and satisfaction of living in the moment.

Recovery

Self-care is especially important if you’re in addiction recovery. You need time to yourself, to make sense of your life and concentrate on maintaining your sobriety. Many people in recovery find it helpful to learn meditation or take a yoga class, activities that force you to focus on your thoughts and work toward achieving inner peace.

There are many aspects of daily life that challenge our ability to cope. Some people ignore the need to seek solace in individual pursuits, and suffer for ignoring the need for self-care. It’s a pleasurable way to work off stress by focusing on yourself and on what gives you joy.

Written by author Brad Krause

THE ULTIMATE: MOTHER'S DAY GIFT GUIDE

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 Baiser Beauty Mother's Day Gift Guide

It’s no secret that we’re all about women here at Baiser. But when May rolls around, it gives us an excuse to be that much more celebratory of the power of women, so in honor of Mother's Day, we’re going to give you the ultimate Mothers Day gift guide for every mom out there. 

Mothers day has a particularly interesting history, originating, like many things, from the Ancient Greeks, in honor of the mother goddesses Rhea and Cybele. The Mothers Day we know today however, we can thank a long list of women for;(honestly what can't we thank women for?) Ann Reeves Jarvis, daughter-Anna Jarvis, Julia Ward Howe, Juliet Calhoun Blakely, and Mary Towles Sasseen, to name a few. What started out as an Ancient Greek tradition, transcended to a Christian celebration during lent, “Mothering Sunday” as it was originally called, and turned into a national holiday especially thanks to Anna Jarvis.  Conceived as a way of honoring the sacrifices mothers have made for their children, Jarvis organized the first official celebration in May 1908 and Mothers Day was official declared a national holiday in 1914. One hundred and ten years later, Jarvis’ hard work and determination to see the holiday be put on the national calendar, has more than paid off. Though she never married or had children, Anna Jarvis admiration for her mother, and all mothers across the country, pushed her to take a stand against a male dominated society and shed light on the wonders that mothers do every day; a lesson many of us can learn from, and pass down to our future generations. 

For Mothers day this year, spend a little extra time with your mothers, give them a little bit tighter of hug when you greet them and say goodbye, tell them what makes them so special, and if you’re feeling extra thankful, treat them to a special gift from Baiser Beauty. There’s no better way to show your mothers how much they mean to you than with little acts of kindness and giving them a break every once in a while. What more perfect way to pamper the women who mean the most to you than with all-natural, 100% organic ingredients that have been spiritually charged to empower, and inspire? 

For the Zen Mom, our Healing Mist Set, Moonstone Perfume, and Chakra Box are great ways to relax and provide the amazing healing properties of crystals. Our Chakra Box also comes with a beginner guide to chakras, stones, and techniques for your meditation!  

For the Mom That Deserves To Be Pampered, our Rose Healing Soap, Rose Vibrations Collection set, and our new BeautyFesto Oil, create the most luxurious spa session right in the comfort of your own home. Our BeautyFesto Oil launched just in time for Mothers Day, and it makes the perfect gift! Made from seven different flowers including chamomile and ylang-ylang to bring out her feminine power, theres no better way to show your mothers how much the mean to you than with our most luxurious body oil yet. Bonus! Buy the BeautyFesto Book to complete your mothers day gift and give your mothers 21 days of manifesting their most inspiring, empowering, and beautiful selves. 

For the mom who loves to play with her look, the lumineaux, dewy set, and lip balm-plum, are amazing gifts with zero toxins, to bring out her natural beauty. The lip balm doubles as an exfoliator and provides a refreshing plum tint!

CRYSTAL CHAKRA GUIDE

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In our Chakras 101 guide we gave you a crash course into the seven main chakras. Our
Crystal Chakra Guide we will delve further into each chakra and how you can get the
most out of not just your meditation, but your Baiser Beauty Products too! Crystal
Healing has origins from the Greek and Egyptians who used stones for protection and
health though much of the properties attributed to the crystals commonly used come
from the Ancient Greeks. Today, crystal healing has become widespread but in this
post we will focus on the Buddhist belief surrounding chakras.

Each chakra is believed to connect supernatural elements to the physical elements of the body and Crystals are said to work as healers because they attract negative and positive vibrations. According to each chakra, crystals are placed on their respective points on the body to
realign life-energy and aid in healing by balancing out the energy. Now where it can
get a bit tricky is which crystals to choose. There are so many, and multiple for each
chakra, that at times it can seem overwhelming and frustrating trying to pick out each
crystal. This guide is here to help streamline the process and rid any uncertainty.
Below you’ll find two crystals per chakra, but as you work with crystals more and more
you’ll discover that there are dozens of stones that may work with a single chakra and
some stones may even overlap.


Crystals are said to choose you so keeping this in mind makes the process that much
easier and more special. There are tons of great crystal shops around the world and
especially right here in Miami so take a much deserved me-day and go shopping
around. Many stores will have a large display of all the crystals they offer so you can
see and feel each one. If one catches your eye, or calls to you, listen! The crystal is
choosing you. You may even feel a warm sensation, or pulse when you touch it. If you
don’t feel anything, no worries, it just means the crystal is meant to be used
differently, like worn or placed on its specific chakra. Now you’re almost ready to
being your healing! But before you jump right in, it’s important to manifest your goals
with mantras and positive thoughts. If you approach crystals with the mindset that
they won’t work, then they wont! Try starting off each healing session by thinking
about what is it you’re seeking and looking to gain. Then, begin by with the OM
mantra, which allows energy to flow openly and freely throughout your body. Keep in
mind throughout your healing session what you hope to accomplish and when you
finish, end with the OM mantra to manifest acceptance and assent. Now you’re all
ready to begin your crystal healing! Let the positive energy flow and feel the
difference mindfulness brings.

ROOT – Muladhara 

Location: At the base of the spine. 

Color: Red or Black 

Crystals:Red Jasper

SACRAL – Svadhisthana 

Location: Below the navel

Color: Blue-Green or Orange 

Crystals: Snowflake Obsidian, Carnelian

SOLAR PLEXUS – Manipura

Location: Center below Rib-Cage 

Color: Yellow 

Crystals: Amber, Carnelian.

HEART  – Anahata 

Location: Above the center of the Chest  

Color: Green or Pink 

Crystals: Rose Quartz, Aventurine.

THROAT – Vishuddha  

Location: Base of the Throat  

Color: Blue 

Crystals: Aquamarine, Turquoise.

THIRD EYE – Ajna  

Location: Center of the Brow 

   Color: Indigo 

  Crystals: Sodalite, Lapis Lazuli.

CROWN - Sahsrara 

Location: Top of the Head 

Color: Golden-White or Violet 

Crystals: Amethyst, Clear Quartz.

Tips & Tricks –

  • Because crystals attract energy, Cleanse & Recharge chakras after purchasing and between sessions to rid any unwanted energy. Try positive thought and the mantra “I will and command this crystal to be self-cleansing” *Imagine all the negative energy leaving your crystal* or run under either luke-warm or cold water and imagine the same. If you have outdoor space, bury your crystal under soil and leave for a few hours so the magnetic energy of the earth can naturally cleanse. 
  • Luckily, Baiser uses crystals in our products so once you’re done, you can continue to gain all the healing effects. Our Moonstone Perfume & Rose Healing Mist & Soap have a rose quartz crystal in every bottle!
  • The Third Eye Roll-On has a blue Soladite quartz crystal
  • Our Lavender Mist & Soap have Amethyst Quartz crystals 
  • Our Eucalyptus Mist & Soap have Clear Quartz crystals 
  • Our Chakra Box has all seven chakra crystals in one! 

 

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